“How to use Laser-Targeted Videos to Get your Products in Front of the RIGHT Audience and Make “Bags Full” More Money in 2021″
The Video KISS Method: Fast Track to Video Profits
<a Mini-Course with 11 video and audio Modules>
This method is so simple a 60 year old “technophobe” like me can do it. I am applying this simple KISS method to my new Roadmap2Success YouTube Channel and it is working like crazy!
Nothing here is difficult to do. You just have to do it. Andre’s style of teaching is practical and clear. You’ll love it!
From the desk of,
Dear Website Owner,
We all have a bit of “reluctance” (not to say “fear”) of video marketing, especially if we have never made videos before.
But I have learnt something important from my brother, Andre, the creator of the Video KISS Method.
He told me that just getting started is the key to everything in video marketing. Now-a-days it truly is simple once you get started (and have a clear path to follow like the Video KISS Method).
So I got out my cell phone and started talking to it. Then I decided I should turn it on as well….lol
I don’t know what I said but it didn’t matter. I was making a video. Then I asked my 18 year old daughter how to get it from my phone to my computer (which took all of about 1 minute).
I didn’t even worry about editing it at this point. I just uploaded it to YouTube (which YouTube very kindly taught me how to do) and “úala” I had an embed code I could put on my website. Bing, bang, bong. I was done.
But that was just the start of my video marketing journey. Now I had to pay attention to the Video Kiss Method to get the marketing done right (the technical stuff was easier than I thought).
The Video Kiss Method will teach you a simple, but effective, method for getting the right audience looking at your website or offer and that’s what leads to sales.
Let me give you a breakdown of what is inside the course:
Video #1 – Why Laser Targeted Videos
This is a great introduction to the power of “laser-targeting” your marketing efforts. Videos tend to be generic and focused on the general public. If you have the courage to get “niche” specific, you will have lots more success. The clearer your target audience, the better chance you have of finding them, meeting their needs and getting sales.
Video #2 – The Video KISS Method
So how exactly do I target my audience? On FB it is a question of “interests” and on Google it’s a question of “keywords.” But how do you do it on YouTube? This is where the Video KISS Method comes in. It’s a combination of factors, including the focus of your video content and writing, how you are branding your channel and even what kinds of products you are promoting.
Video #3 – Setting Things Up
Before we get started, we need to cover the basics. It is especially true with video that you need to have all the parts ready to go before you try to put them together. Too many people try to piece the puzzle together without knowing the picture they want to create or even if they have all the pieces to the puzzle in the first place. That’s just crazy! Learn what you need to do (and have) to get started.
Video #4 – Find the Product
Promoting the right product is essential in this process. Whether you are a business owner or an affiliate marketer, you need to learn to “match” your product with your customer profile (or avatar). For a business owner, they are already commited to a product line and have to find the right audience. An affiliate marketer, on the other hand, may have to look for the right product to fit his niche marketplace and customer profile.
Video #5 – Find the Keyword
Here is where YouTube is like Google (after all, Google “owns” YouTube) and keywords become important. Just like Google, the goal is to “rank” your video on the first page of the results when people type in your keyword. YouTube (and Google) provide lots of free tools and methods for finding the right keywords that get potential buyers in front of your offer. Still, trial and error, testing, tracking and analysis will be key over the long term (think Google Pixel). More on that in our other courses.
Video #6 – Create Your Video
As I said earlier, this may be the thing that is really holding you back. Don’t let that be the case. Just shoot a “stupid” video, get it on your computer, upload it to YouTube and publish it. Nobody will see it right away. You have lots of time to delete it or replace it (or just ignore it). Wonky, crazy videos sometimes sell the best. People are looking for authenticity and relationship, not just expertize and professionalism. Create a video today! I dare you….
Video #7 – Laser Targeted Scripts
Yes, ok, you will need to learn what to say (and how to say it) but that will develop over time. When you do your second (or third or fourth) video, you can think a bit about what you want to say and write out a script (or just an outline) to follow. The trick is to remember that it isn’t about saying it “word-for-word” but rather what strategy or angle or “hook” you are planning to use. Creating a laser-targeted script is easier than you might think. Here you will get some “focused” suggestions.
Video #8 – Simple Edits
The keyword here is “simple.” Remember that this is the KISS method (Keep it Simple……Sam). So it is about “simple edits.” It’s not about getting every word in the right place but rather getting rid of common mistakes on the one hand and staying focused on your laser-targeted message on the other. Again, nothing difficult here….
Video #9 – Laser-Targeted Channels
This is part of your overall branding with your channel. Some people try to be “all things to all people” trying to have something for everyone, but that is a mistake. You want to be as specific as possible. If you have more than one idea, create more than one channel. Learning to brand your channel with a laser-targeted focus is essential to making money with video marketing.
Video #10 – Promote with Fiverr
Fiverr is an online resource where freelancers will do a lot of small (and large) tasks for you for five bucks (or a bit more). Getting someone on Fiverr to promote your channel so that it doesn’t say “Subscribers 0” is important. It may be a bit of a “cheat” to pay for a bunch of subscribers at first but think of it as “priming the pump.” Nobody wants to be first, so giving them the impression that you have 1000 subscribers already is just good business. Many of them may actually be interested.
Video #11 – Where Do We Go From Here?
It’s a good question. Obviously, this is just the beginning. Getting over the hurdle of getting started is probably the most important thing you will do (just like the first step is the most important in a long journey) but it isn’t the only thing you have to think about. Now that you have started, you will need to keep learning and keep practising until you MASTER this skill and milk this traffic source for all of the potential that it holds. In the process, you may come to love Video Marketing as much as we do.
If you are looking for a way to get started with Video Marketing and are a bit of a “scaredy cat” when it comes to technology and video marketing, this is the place to start.
Enroll in this course today. You can thank me later….
P.S. If you want to learn Video Marketing from a great mentor, let me introduce you to one of Andre’s mentors. He provides a free introductory webinar to get started with. To register for this free webinar, click HERE.
Andre lives in the north of France in the French Alps near the border with Switzerland. He loves to take walks in the mountains almost every day. His expertise is in video marketing and he loves to make all kinds of videos. He is the oldest of 8 kids and has a large family of his own. He married Roselyne, a French girl, and has lived in France ever since.